There are a few things to unpack here, but this is a really great deal for 12oz or 5lb bags.

Right now prices are marked 20% off sitewide as part of a flash sale — this expires Monday.

I found an old code “FRESHWMC” that stacks for an extra 10% off and offsets part of the shipping costs.

They also have various bundles (packs of 2-4 bags) for additional savings, but one bundle in particular, the Sandy Owls 3-pack, is marked at an aberration (27% bundle discount vs ~10% for the others).  With this 3-pack you 1 light, 1 medium and 1 dark roast blend.

If you ordered just this 3-pack on its own, it’s just under $12/bag with the shipping cost.  It’s tempting to also add another bag (or bundle) of your choice on top of this to maximize the flat-rate shipping charge.

A lot of their blends are very interesting, playing with things like blending dark and light roasts together.  A lot of roasters seem to stick with pre-blend roasting (where roast levels stay consistent) or more targeted roast levels.  WMC is not afraid to take some chances with more playful blends and I think that’s cool, but it might result in a feeling of choice overload for those looking for a simpler shopping experience.

For bulk buyers, this is a great deal too.  With this code you can be all-in on a bag for $69 for 6 pounds (rate of $57.50 per 5lb).

WMC is a roaster in upstate NY in its current hands since 2009 with history dating back longer.